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What's in the book? |
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Ten easy steps that deliver the best strategy with the least possible effort |
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224 pages of accessible writing proving that strategy can be fun as well as rewarding, professionally and personally |
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Over 80 charts and graphs |
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Two case examples to illustrate how the approach works in practice |
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Two appendices, containing histocial trends in strategic thinking and an A-Z glossary of terms used in the book |
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A common sense approach, delivered by two experienced strategists with real industry experience |
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